Chronicles of A Serial Dater

The Chronicles of a Serial Dater campaign elevated author and CEO Ann Marie Sorrell’s visibility and book sales through a mix of strategic positioning, live engagement, and powerful storytelling. By developing and executing a targeted outreach strategy, we successfully secured her selection as a handpicked author for the Essence Festival Book Fair—the largest Black-owned cultural event in New Orleans.

Our grassroots approach included on-site photography, custom flyer distribution, and live social media coverage that authentically connected with festival-goers. The results spoke volumes: Chronicles of a Serial Dater sold out within 1.5 days, grew the author’s email subscriber list, and boosted her website SEO through high-quality photography and content captured by us. This momentum carried forward into the Amazon Book Store launch, amplifying the reach of a relatable, witty, and steamy collection of modern dating stories that continues to engage new readers nationwide.